Chris Fawcett

Chris leads global marketing at 5×5 Technologies. In this role, he ensures that every 5×5 customer, partner, employee, vendor, and stakeholder has an enriching experience with the company’s innovative technologies, products and services. His responsibilities encompass marketing, design, branding, sales support, communications, and customer success. In his time at 5×5, he has helped the company grow from its early startup roots into a leading, global provider of advanced infrastructure analytics and business data services. Prior to 5×5, Chris founded a company and also held several executive positions at Sony where he headed the firm’s $2.8 billion US television division. Chris is widely recognized for leading the global teams that successfully launched HDTV, Blu-ray, 3D, and video streaming to entertainment fans around the world. This work generating billions of dollars in revenue for Sony Corporation while helping to introduce high-definition to major platforms. This included the Olympics (Athens 2004), the FIFA World Cup (South Africa 2010), the National Football League, NASCAR, and Hollywood feature fillms. Chris’s team sold over ten million HD products, captured #1 market share, and won the “Blu-ray war.” Chris holds a Bachelor of Business Administration degree from the University of New Hampshire. He resides in San Diego with his wife and sons.